Trademarks are intangible assets, but are considered extremely important and are protected by intellectual property rights.

According to the People’s Republic of China Trademark Law (Revision of 2013), a trademark is used to distinguish goods and services of different sources, this commercial signs can constitute of text, graphics, letters, numbers, three-dimensional marks, color combinations and sound, as well as a combinations of these elements.

The Trademark Office is in charge of granting and protecting, in accordance with the law, exclusive rights to the trademark owner of its registered trademarks. The owner must obtain trademark rights in China and apply for the correct trademark registration procedures, and be wary of the implementation of the principle of prior application. China adopted the International Classification for Trademarks, so that a trademark registered goods and services can be registered in 45 different categories. Trademark registration, from the date of approval, are protected for a period of 10 years, after the expiration, they can be renewed an unlimited number of times.

The People’s Republic of China Trademark Law was promulgated and adopted on August 23, 1982, and came into force on March 1, 1983. Since the implementation of the Trademark Law, three modifications have been carried out. The first modification was implemented on July 1, 1993, the second revision is in vigor since December 1, 2001, and the third revision came into effect since May 1, 2014.

The State Administration for Industry and Trademark Office (referred CTMO) is in charge of the national trademark registration and management, as well as for trademark dispute and trademark modification, transfer, renewal, fill permits, cancellation and other related matters. In addition, the State Administration for Industry and Trademark Review and Adjudication Board (TRAB) is a mechanism for handling trademark disputes, and make a decision according to law.

HongFangLaw has for a good number of years engaged in trademark registration, and has senior agents and a professional team of lawyers committed to provide our customers with comprehensive services in the field of trademarks.

Our business scope covers trademark monitoring, retrieval, registration and administrative litigation and other dispute resolution; we are able to provide our clients with comprehensive intellectual property services.

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