As one of the leading China focused practice, the team was founded with professionals dedicating
to intellectual property practice for over 15 years since late 1990s.

We keep our commitment to clients and stakeholders as the top priority, and with the high standard service quality,
we devote ourselves to the best tailor-made solutions to clients.

We are proud of practicing in IP industry, with our professionalism and passion.

We practice through our different entities integrated with law firm (mainly for litigation matters) and
IP consulting firm (mainly for contentious solutions) and IP consulting Co. ltd. (mainly for non-contentious practices),
covering the whole nation area by our resources from Shanghai, Guangzhou and Beijing.


Each case is guided by the hand of the executive partner and case managing partner, teams are organized in the
work scenario which supports the client’s interest best.

Case team is the first gear to be set in motion and provides technical support and comprehensive case
management throughout the project.

Legal Team A supports with legal protection, legal disputes, and communication with various authorities,
and Legal Team B supports with legal prosecution.

Team Structure

Some recent awards by our professionals

Recommended by Legal 500, Mr. Eric Su & Ms. Tiger Zhao, 2012;
“Best Service Provider” by AkzoNobel, Mr. Zhang Xu & Mr. Eric Su, 2012;
“Best Service Provider” by AkzoNobel in 2016;
Recommended by Managing IP, Mr. Eric Su, 2012;
Member for International Trademark Association, Pro Bono Committee, 2012-2013 & 2014-2015; Bulletin Committee, 2016-2017, 2018-2019 Ms. Nikita Xue;
Co-chair of Asia & Pacific, Law & Practice Sub-committee of INTA, 2018 Ms. Nikita Xue;
“Ranked individual” by World Trademark Review 1000, Ms. Nikita Xue, 2017;
“Client Choice Award” by Lexology, Mr. Eric Su, 2018;
“Global IP Star” by Managing IP, Mr. Eric Su, 2014-2015;
“Award of Excellence” by WD-40 Company, Mr. Zhang Xu & Ms. Nikita Xue, 2014;
“Excellent Trademark Case Award” by China Trademark Association, Mr. Kevin Xu, 2016-2017;

TOP 10 IP Protection Cases by General Administration of Customs of China, 2016;
TOP 50 IP Cases by Supreme People’s Court;
TOP 10 IP Cases by Zhejiang Provincial High Court;
TOP 10 IP Cases by Shanghai Municipal Government;
TOP 10 IP Cases by Guangdong Provincial High Court;
“Best Practice” by Quality Brand Protection Committee (QBPC) of CAFIE respectively in year of 2005-2006, 2012-2013, 2013-2014, 2014-2015, 2015-2016 & 2016-2017
“Excellent Trademark Case Award” by China Trademark Association, Mr. Kevin Xu, 2016-2017;
“2017-2018 Excellent Trademark Agency Case“ by China International Trademark Brand Festival;
“Ranked Individual” by World Trademark Review 1000, Mr. Eric Su, 2018;
Nominated as “Notable Firm” by Asia Law Profiles 2019;
“Best IP Provider of the Year Award” by AmorePacific Corporation 2019;